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Digital Beauty School teaches bloggers, professionals and brand owners how to create content and connect with audiences online.  I offer a fun, interactive and comprehensive learning experience designed to inspire and encourage growth across all digital platforms. As a Digital Beauty School member, you’ll learn user-friendly strategies to plan your posts, boost engagement, grow your followers and make an impact on the web!

Digital Beauty School teaches bloggers, professionals and brand owners how to create content and connect with audiences online.  I offer a fun, interactive and comprehensive learning experience designed to inspire and encourage growth across all digital platforms. As a Digital Beauty School member, you’ll learn user-friendly strategies to plan your posts, boost engagement, grow your followers and make an impact on the web!

Do you need to create an editorial calendar?

Set a schedule so you can successfully blog on a consistent basis.  I’ll teach you the exact steps large beauty brands and media sites use to develop their editorial calendars.

How can you get more fans, followers and likes?

Facebook, Instagram, Twitter, Snapchat, Periscope…there are tons of platforms out there, but what if I showed you how to master the important ones for YOUR brand?

Are you unsure about how to grow your email list?

If you haven’t incorporated email marketing in your growth plans, you’re missing out big time. Whether you have 10 or 10,000 email addresses, I’ll show you how to package your content.

HI, I'M NICOLE! I WOULD LOVE TO MEET YOU!

Nicole Marie Melton is a digital media strategist based in the Washington, DC area. She is the founder of Melton Digital, where she mentors beauty business owners on digital content management, and editor-in-chief of Beauty Goes Digital, the premier news source covering how beauty brands behave online. As a contributing beauty writer for ESSENCE.com, the #1 online destination of women of color, and BeautyStat.com, an online beauty product finder tool, Nicole spends the bulk of her days (and sometimes nights!) poring over beauty, hair, and skin care products and interviewing makeup artists, hairstylists and wellness experts. Nicole is the former beauty editor at ESSENCE.com, where she earned two 2013 Min Integrated Marketing Awards for Best App Integration and Most Creative Uses of Technology for her work in producing innovative beauty content online. Prior to joining ESSENCE, Nicole managed social media channels for beauty brands such as MAC Cosmetics, Aveda, Bliss, and Proactiv at Attention PR, one of New York City’s leading digital media agencies. Connect with Nicole on Twitter and Instagram. She would love to meet and tweet you!

HERE’S FEEDBACK FROM OUR MEMBERS!

HERE’S FEEDBACK FROM OUR MEMBERS!

“If you are looking to grow your business in the beauty industry, I’d HIGHLY suggest that you check out Nicole’s Digital Beauty School! I personally worked with Nicole in the past when she was the beauty editor at Essence and I took a few of her online courses. She’s amazing!”

—Mimi Johnson, celebrity makeup artist, owner of The Glamatory

“Digital Beauty School allowed for me to find my voice within a very complex and crowded digital space. Nicole’s ability to help funnel my ideas into actual steps was golden and helped me owned my purpose. Since enrolling, I have been able to rebrand myself, launch a new business and have more focus and clarity on my brand and businesses. I even went after many new business opportunities and successfully landed several major deals.”

—Alexandria Williams, blogger and FitHair Expert

“Nicole has a way of explaining things to make it feel like you all have known each other for years. Digital Beauty School provided structure for my online beauty store and really set a clear vision for how I wanted my brand to be recognized online. I’ve gotten SO many compliments on my visual branding since enrolling, taking the course and implementing her strategies.”

—Charlene Walton, founder of TEXTURES Natural Hair Care

ENROLLMENT IS CLOSED

ENROLLMENT IS CLOSED

Sign up to join our waitlist for the fall!